The world’s longest smooch record is broken recently in Thailand. The winning couple in Thailand’s kissathon hopes to get a world record certified by Guinness for their smooch that lasted more than 46 hours.

According to the international rules that govern kissing competition couples’ kiss must be continuous and the lips must be touching at all times.  If the lips part, the couples are immediately disqualified. Contestants must be over the age of consent in the country where the event is held.

It is also imperative that the couples must be awake at all times and contestants must stand during the attempt and cannot be propped together by any aids, such as pillows, cushions or people. No rest breaks are allowed. Incontinance pads or adult nappies/diapers are not allowed.  And lastly, couples must not leave the venue during their attempt.

The Thai couple, Akekachai and Raksana Tiranarat, received a diamond ring and some cash as their prizes from the contest organizer, Somporn Nakasuetrong, as part of a mall’s Valentine promo in this coastal City of Pattaya, some 100 kilometers from Bangkok.

The record of 33 hours was held last year by Matty Daley and Bobby Canciello of the USA before the Thai couple out-kissed them by more than 13 hours.

Other marathon kissing were achieved with other rules that do not compare with the official rules. The most extreme kissing marathon competition was one in Brazil lasting 62 days 8 hours 15 minutes with a “kissing time” of 833:45 hours.

In 1999 it was reported that Neli van der Hoeven (Netherlands) and Wanderley Coasta e Silva (Spain) kissed for 34:11 hrs, but this record was never verified.